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The New Consumer: Strategic Spending and AI-Driven Shopping
By Carlos Martinez - Fri, 12/19/2025 - 08:30
As Mexican consumer behavior shifts from abundance to strategy, AI-enabled tools and well-being are key for holiday spending, writes Carlos Martínez.
https://mexicobusiness.news/tag/customer-journey
More Finance & Fintech
AI in Digital Commerce: From Security Guard to Sales Engine
By Juan Jorge Soto - Mon, 12/01/2025 - 06:30
To unlock AI’s full power as a competitive advantage, businesses must view it as a strategic investment in revenue generation, writes Juan Jorge Soto.
User Experience Is at the Forefront of Market Trends
By Mariana Allende - Mon, 09/08/2025 - 10:17
User experience should be a priority for the logistics and e-commerce sector, as it drives trends and engagement, says Drivin’s Rodolfo Morales.
Employee Experience: The Engine of Customer Experience
By Erick Diaz - Wed, 08/20/2025 - 07:00
A strong employee experience is the foundation of a great customer experience, leading to increased profitability and loyalty, writes Abraham Diaz.
Beyond Retail: Omnichannel Fundamental in Digital-First World
By Fernando López - Mon, 08/04/2025 - 07:00
Omnichannel is a growing necessity in Mexico, driven by consumer expectations, and demanding advanced payment infrastructure, writes Fernando López.
Numia Secures US$3.5 Million to Expand in Mexico and Colombia
By MBN Staff - Fri, 12/13/2024 - 07:31
Numia raised US$3.5 million in its first investment round to expand in Mexico and Colombia, aiming for 400+ corporate clients by 2024.
Customer Centricity Helping to Modernize E-Commerce
By Tomás Lujambio - Fri, 11/17/2023 - 09:00
Agility, responsiveness, and adaptability are paramount in today's fast-paced digital landscape, says Anurag Mehta, CEO of SkillNet Solutions.
The Evolution of Client Experience in the World of Law
By Mariano Werner - Fri, 12/16/2022 - 09:00
Lawyers who use new technologies to improve the client experience will be one step ahead of the competition, writes Mariano Werner.
The Ins and Outs of Listening to Your User
By Daphne Leger - Fri, 11/26/2021 - 00:31
Working with an outdated understanding of your user can be dangerous, writes Daphne Leger. Ask yourself these questions to get it right.
Let’s Get Phygital: Finding Balance Between Both Worlds
By Andrea Villar - Tue, 08/24/2021 - 05:00
Online platforms have a common challenge and aspiration: they all want to get phygital. How can they offer the best of the physical and digital world?