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Liquid Brands and the Power of Intangibles
By Emanuel Westdorp - Thu, 12/18/2025 - 07:30
Liquid brands rely on authenticity to maintain brand identity and achieve a sustainable competitive advantage, writes Emanuel Westdorp.
https://mexicobusiness.news/tag/greenwashing
More Sustainability
COP30 Faces Backlash Over 1,900 Fossil and Agribusiness Lobbyists
By Duncan Randall - Fri, 11/28/2025 - 15:02
COP30 saw over 1,900 fossil-fuel and agribusiness lobbyists attend, drawing criticism from civil society and climate advocates.
ESG and Corporate Prestige: The New Currency of Value Creation
By Jorge Humberto Lezama Brito - Wed, 11/26/2025 - 08:30
ESG is the new currency of prestige, with structured frameworks, measurable goals, and transparency driving value creation, writes Jorge Lezama.
Materiality Assessment: Is Your Company Truly Sustainable?
By José Celis Alarcon - Mon, 11/24/2025 - 06:30
A materiality assessment can help companies prioritize business impact on ESG goals and become truly sustainable, writes José Celis Alarcon.
COP30: Critical Moment for Climate Diplomacy in Fragmented World
By Adrian Sanchez Roa - Fri, 11/14/2025 - 06:00
COP30 will confront geopolitical fragmentation and a huge finance gap. Will it be enough to prevent tipping points? Adrian Sanchez looks at the issue.
Coppel Updates Online Platform; Walmex Names CEO
By Mariana Allende - Thu, 10/16/2025 - 10:00
Coppel revamps e-commerce, Walmex names new CEO, PepsiCo posts strong earnings, and Shein strengthens compliance and governance.
Shein Boosts Compliance After Fines Over Data and Greenwashing
By MBN Staff - Mon, 10/13/2025 - 09:04
Shein strengthens compliance and governance after fines for data, misleading discounts, and greenwashing.
Greenwashing Risks Threaten Aviation Industry Cirium
By MBN Staff - Tue, 10/07/2025 - 22:16
The aviation industry faces pressure for accurate emissions reporting as greenwashing risks reputational, financial, and legal consequences, Cirium.
The Surge of Biodiversity Finance in Latin America
By Arturo Palacios - Wed, 07/02/2025 - 13:30
Latin America is leveraging innovative finance mechanisms like debt-for-nature swaps to fund sustainable development, writes Arturo Palacios.

The Threshold of Collapse: An Urgent Call to Transform Our Future
By Adrian Sanchez Roa - Tue, 06/24/2025 - 06:00
Humanity's energy consumption spiral threatens collapse. An "Efficiency Revolution" is vital to ensure survival, writes Adrián Sánchez Roa.