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By Gianfranco Nardulli - Mon, 09/29/2025 - 06:30
Digital marketing is shifting to knowledge-sharing to build trust and attract audiences organically, writes Gianfranco Nardulli.
https://mexicobusiness.news/tag/influencer-marketing
More AI, Cloud & Data
By MBN Staff - Tue, 09/09/2025 - 13:30
Samsung Mexico and Google launch a new campaign using Gemini AI in Galaxy AI to boost culture, tourism, and gastronomy.
By Mariana Allende - Tue, 09/02/2025 - 07:53
Mexico’s e-commerce surges via mobile, social commerce, TikTok, and BNPL solutions.
By Diego Valverde - Tue, 08/19/2025 - 11:50
Mexico’s 33.5% tariff on platforms like Temu and Shein is expected to boost local SMEs; sales are projected to rise 50% in the Hot Fashion 2025.
By Mariana Allende - Fri, 05/23/2025 - 08:06
Hot Sale 2025 in Mexico sees rising popularity, with 90% planning to shop and spending expected to grow 20% over 2024, per Ipsos and Google.
By Diego Valverde - Thu, 05/15/2025 - 16:00
Mexican consumers now search, scroll, stream, and shop across over 130 touchpoints daily, reshaping brand engagement via Google and YouTube.
By Luis Lopez Linaldi - Wed, 01/22/2025 - 14:00
Influencer marketing is growing, but ethical practices and regulatory compliance are essential. Luis Lopez Linaldi looks at the issue.
By Karen Herrera - Wed, 12/18/2024 - 10:00
Karen Herrera looks at the PR trends that will define 2025, offering fintech companies a roadmap to build stronger connections with their audiences.
By Brenda Zetina - Tue, 07/09/2024 - 16:00
Influencer marketing has emerged as a prominent strategy in the realm of digital advertising, writes Brenda Zetina.
By Rubén Imán - Fri, 02/02/2024 - 09:00
The fusion of social media and e-commerce is reshaping the way businesses connect with consumers and drive sales, writes Rubén Imán.
