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The Customer-Centric Shift: Innovation in Experience, Not Product
By Jovanni Juárez - Mon, 12/08/2025 - 06:30
Customer-centricity demands listening to real-time customer signals and acting on the customer agenda to drive loyalty, writes Jovanni Juárez.
https://mexicobusiness.news/tag/loyalty
More AI, Cloud & Data
Workforce Transformation: Building the Future of Talent in AI Era
By Rodrigo Stefanini - Wed, 12/03/2025 - 06:00
AI adoption in Latin America requires closing the skills gap through upskilling and human-AI teaming for productivity, writes Rodrigo Stefanini.
Founder-Fit vs. Company-Fit: The Startup Hiring Dilemma
By Federico Carrera - Mon, 11/17/2025 - 08:30
Startups must shift hiring from intuition to complementarity to manage growth, investment, and cultural transition, writes Federico Carrera.
Double FOBO: Why Next-Gen Workforce Is Paralyzed by Fear
By Laura Coronado - Wed, 11/12/2025 - 07:00
Gen Z faces FOBO (Fear of Being Obsolete and a Better Option), challenging their loyalty and career paths. Laura Coronado Contreras explains.
Brand Perception: Build It, or Someone Else Will
By Emanuel Westdorp - Fri, 10/31/2025 - 08:30
Brand perception is reality. Close the reality gap between promise and delivery with authenticity and coherence, writes Emanuel Westdorp.
Customer-Centric Healthcare: Strategy, Technology, and Trust
By Fernando Lledó - Thu, 10/09/2025 - 07:00
A customer-centric approach is vital in healthcare as strategies like personalization and trust drive loyalty and growth, writes Fernando Lledó.
Gen Z Drives 85% of Firms to Rethink Marketing
By MBN Staff - Thu, 08/07/2025 - 13:55
85% of firms are tailoring marketing to Gen Z, who value personalization, social impact, and short, visual, authentic content, says Statista.
The Perfect Equation for Attracting and Retaining Talent
By Javier Torre Alcaraz - Thu, 12/14/2023 - 14:00
In today's era, these three pillars — and three tips to achieve them — are essential for job satisfaction and attracting talent, writes Javier Torre.
El Buen Fin Evolution: Analytics and Change in Physical Commerce
By Anabell Trejo - Thu, 11/16/2023 - 11:00
Retail analytics is more than a tool; it's the engine of change, bridging the present and the future, writes Anabell Trejo.

The AI Revolution in Business Management: A Strategic Approach
By Angela Gómez - Tue, 10/31/2023 - 11:00
The question is not whether we should implement AI but how it can be done strategically and ethically for the benefit of all, writes Angela Gomez.