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By Mariana Allende - Mon, 01/19/2026 - 07:59
Mexico reached 110 million internet users, with 83.5% penetration, as TikTok and eSIMs fuel a US$35 billion digital economy.
https://mexicobusiness.news/tag/marketing-communication
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COVID-19 has forced companies to be more empathetic with clients, customers, collaborators and employees.
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By Daniel González - Wed, 07/29/2020 - 14:24
Email use has increased by 18 percent in Latin America during the pandemic. The use of chatbots and social networks has also increased.
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In the new normal, most big marketing fairs have been suspended while companies look for new platforms to sell their products.
By Jan Hogewoning - Mon, 04/27/2020 - 19:08
All companies must have a communication strategy. This is a form of social responsibility and commitment.
By Jan Hogewoning - Fri, 04/24/2020 - 12:52
Mexican companies are often preoccupied with topics that are similar to those in developed markets.
