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Building Real Thought Leadership: Opinionists vs Opinion Leaders
By Maria Fernanda Gonzalez - Tue, 01/06/2026 - 08:30
When opinions are shared without context or real understanding, they can turn into a reputational problem, writes María Fernanda González.
https://mexicobusiness.news/tag/public-relations
More Agribusiness & Food
Grupo Bimbo Tops Mexico’s Reputation Ranking for Ninth Year
By MBN Staff - Mon, 09/29/2025 - 19:46
Grupo Bimbo was recognized for the ninth consecutive year as Mexico’s most reputable company, ranking first in the food sector, according to MERCO.
Trust, Inc. - The Shift From Advertising To Knowledge-Sharing
By Gianfranco Nardulli - Mon, 09/29/2025 - 06:30
Digital marketing is shifting to knowledge-sharing to build trust and attract audiences organically, writes Gianfranco Nardulli.
When Virality Backfires: The New Rules for CEOs
By Laura Coronado - Wed, 09/10/2025 - 06:00
CEOs and companies face career-ending scandals due to social media, highlighting the new rules of fame and reputation, writes Laura Coronado.
CEOs: Move Away From Numbers to Embrace Strategic Storytelling
By David Gonzalez - Mon, 08/11/2025 - 08:30
CEO success requires a shift from numbers-focused management to strategic storytelling that shapes the public narrative, writes David González Natal.
Why Today’s CEOs Must Lead the Conversation, Not Just the Company
By Maria Fernanda Gonzalez - Tue, 06/10/2025 - 08:00
CEOs must speak up and build public trust to position their companies as credible, relevant industry players, writes María Fernanda González.
AI in PR: Threat, Trend, or Transformative Tool?
By Karen Herrera - Fri, 04/11/2025 - 06:00
AI is reshaping public relations by enhancing creativity, strategy, and insights — while maintaining human empathy or judgment - Karen Herrera.

Press Releases Are Harder Than You Think. Here’s Why
By Karen Herrera - Thu, 02/06/2025 - 08:00
PR professionals need to elevate their communication by moving away from clichés and embracing meaningful, impactful messaging, writes Karen Herrera.
PR Trends for 2025: Shaping Fintech Communication
By Karen Herrera - Wed, 12/18/2024 - 10:00
Karen Herrera looks at the PR trends that will define 2025, offering fintech companies a roadmap to build stronger connections with their audiences.

The Trump Playbook: Business Lessons from a Presidential Win
By John Clayton - Thu, 12/05/2024 - 14:00
Donald Trump’s campaign strategies led to his election win. John Clayton takes a closer look at what businesses can learn from them.