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By Mauricio Martínez - Tue, 07/15/2025 - 11:30

In Mexico's uncertain economy, 25 brands grew through sustained, quality marketing investment and smart pricing, writes Mauricio Martínez.

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https://mexicobusiness.news/tag/value-perception

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By Mauricio Martínez - Tue, 04/29/2025 - 08:30

Mauricio Martínez explores how brands can build pricing power to stay profitable and resilient amid economic uncertainty.