Blue Ridge, HARDI LATAM Partner to Expand in Latin America

Supply chain solutions leader Blue Ridge has unveiled a strategic partnership with HARDI LATAM, which distributes heating, air-conditioning, and refrigeration (HVACR) products in Mexico and Latin America. This collaboration marks Blue Ridge's official entry into the region and underscores its commitment to tapping into the vast growth potential present there. 

“We are thrilled to join forces with HARDI LATAM to bring our best-in-class supply chain planning solutions to the dynamic and fast-growing markets of Mexico and Latin America. HARDI LATAM's extensive network within the HVACR industry and proven track record will be instrumental in our joint success as we work to support HARDI members in the region,” says Kyle Pexton, CEO, Blue Ridge.

The partnership between Blue Ridge and HARDI LATAM is designed to leverage the latter's established network and expertise in several key areas:

• Seamless Market Entry: HARDI LATAM will serve as a guide, facilitating a smooth and compliant entry for Blue Ridge into the Mexican and Latin American markets.

• Strategic Alliances: The collaboration aims to identify and develop strategic partnerships with HVACR distributors and industry leaders, accelerating Blue Ridge's growth in the region.

• Tailored Solutions for Local Success: With HARDI LATAM's insights into the specific needs and requirements of the Mexican and Latin American HVACR markets, Blue Ridge will be able to tailor its solutions for maximum impact, ensuring local success.

“We are excited to partner with Blue Ridge, a company known for its innovative solutions and unwavering commitment to customer success. We are confident that by combining our expertise, we will create significant value for Blue Ridge and its clients throughout Mexico and Latin America, specifically within the HVACR industry,” says Guitze Messina, Executive Director, HARDI LATAM.

The collaboration also strengthens the ties between HARDI LATAM and HARDI US, fostering a collaborative approach to serving the industry across the Americas.