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By Ana Ramos - Thu, 12/11/2025 - 08:30
Pivoting from cold data to emotional branding can fix retention and unit economics, proving purpose drives profitability, writes Ana Ramos.
https://mexicobusiness.news/tag/b2c
More Sustainability
By Duncan Randall - Fri, 10/31/2025 - 13:35
Refurbishing used digital devices will be crucial to decarbonization and waste-mangement, say Reducto’s Vittoria Zaniboni and Tomás Morán.
By Fernando Mares - Tue, 09/09/2025 - 13:38
Amerisa Logistics’ Remy Guyot notes the importance of going beyond using technology to move goods, but to add value through business intelligence.
By MBN Staff - Tue, 08/05/2025 - 15:25
Only 33.2% of Mexicans shopped online in 2024, ranking second to last in the OECD, well below the 71.3% average, says OECD data.
By Adriana Alarcón - Mon, 07/14/2025 - 10:00
Mexico’s logistics sector is becoming more technology-driven, enabling faster and more precise operations, says Promologistics’ Felipe Ordóñez.
By Óscar Goytia - Mon, 07/07/2025 - 16:30
Mexico leads LATAM eCommerce growth with 16.1% retail share, boosted by AI and omnichannel adoption, says VTEX’s Marcos Pueyrredon
By Diego Valverde - Tue, 02/11/2025 - 12:10
Emerging technologies like AI, ML, and advanced analytics optimize decision making and improve operational efficiency, says Coderio’s Joaquin Quintas.
By Adriana Alarcón - Wed, 02/05/2025 - 11:15
Automation eliminates storage inefficiencies, making inventory management seamless and more user-friendly, says Spakio’s Santiago González.
By Diego Valverde - Tue, 01/21/2025 - 10:10
Companies are turning to advanced monitoring to gain real-time insights and detect critical applicationsn issues, Movizzon's CEO Antonio Arancibia
By Marina Cigarini - Mon, 12/09/2024 - 10:00
Working closely with large, thriving companies is an important route to higher MSME productivity. Marina Cigarini delves into the issue.










