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By Giovanni Granados Macias - Fri, 01/09/2026 - 08:30
Mexico businesses are accepting that DEI is not just an ethical obligation but a driver of innovation and profitability, writes Giovanni Granados.
https://mexicobusiness.news/tag/kantar
More E-Commerce & Retail
By MBN Staff - Mon, 10/13/2025 - 15:23
Mexican shoppers embrace online browsing, but traditional retail stays key; 9 in 10 buy after ads, and 40% research both channels before purchase.
By Mariana Allende - Thu, 07/17/2025 - 09:35
This week in retail: Ferrero to buy WK Kellogg for US$3.1 billion as brands gear up for 2025 holiday shopping season.
By Mauricio Martínez - Tue, 07/15/2025 - 11:30
In Mexico's uncertain economy, 25 brands grew through sustained, quality marketing investment and smart pricing, writes Mauricio Martínez.
By Diego Valverde - Thu, 05/15/2025 - 16:00
Mexican consumers now search, scroll, stream, and shop across over 130 touchpoints daily, reshaping brand engagement via Google and YouTube.
By MBN Staff - Mon, 01/20/2025 - 08:39
Isaías Martínez has been appointed as the new president of PepsiCo Foods Mexico.
By MBN Staff - Thu, 01/16/2025 - 12:02
Mercado Libre leads retail media ads in Latin America, ranked most relevant in Kantar's Media Reactions 2024, based on consumer perceptions.
By Eliza Galeana - Thu, 01/02/2025 - 07:00
In 2024, Mexico's agrifood sector faced challenges, from inflation and to crop shortages, while strengthening food security and trade partnerships.
By Eliza Galeana - Mon, 10/14/2024 - 07:00
Rising inflation and increasing food prices are pushing Mexican consumers to cook at home more frequently.
By Mariana Allende - Fri, 06/21/2024 - 08:00
Technology is enhancing retailers' sustainability efforts as more shoppers seek environmentally friendly alternatives.
