Mexico Aligns Digital Shift With Consumer Demand: Tech Week
By Diego Valverde | Journalist & Industry Analyst -
Thu, 08/28/2025 - 12:02
This week, President Claudia Sheinbaum outlined a strategic vision for the Bank of Mexico (Banxico) that couples financial stability with digital transformation, signaling policy alignment with innovation. Meanwhile, consumer expectations are rising sharply, leading companies to accelerate tech adoption despite data and security challenges. Globally, heavy equipment manufacturers are moving from mechanical machines to software-defined products powered by digital twins, redefining efficiency and autonomy.
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Heavy Equipment Enters Digital Era
The heavy equipment industry is undergoing a significant evolution, transitioning from a purely mechanical focus to the development of software-defined products (SDPs). This shift, driven by the need for greater efficiency, autonomy, and customization, is centered on the use of a comprehensive digital twin as the core of machinery design, validation, and operation.
Sheinbaum Sets Strategic Vision for Banxico
At Banxico’s centennial celebration, President Claudia Sheinbaum outlined a new strategic direction for the institution. The plan focuses on expanding credit access, stimulating the domestic market, and accelerating the financial system's technological transformation, while maintaining price stability as its core mandate.
Mexican Consumers Want Hyper-Personalized Experiences From Brands
Mexican consumers are demanding more personalized AI-driven interactions, reveals a study conducted by Infobip in collaboration with Opinion Box. Despite challenges like data silos and security concerns, this trend is pushing companies to bet on hyper-personalization technologies like AI agents to improve customer experience and prevent customer loss.
Megacable Invests MX$1.05 Billion in Merida’s Fiber Optic Network
Megacable Holdings is investing a total of MX$1.05 billion (US$56.2 million) in Merida between 2023 and 2026 to expand and maintain its fiber optic infrastructure. This initiative seeks to consolidate the company’s network to strengthen its service offerings in the region’s corporate and residential sectors.
DeepSeek-V3.1 Debuts With Support for China’s Domestic Chips
DeepSeek has announced an update to its flagship model, DeepSeek-V3.1. This new version introduces support for domestic chips and significant improvements to processing speed and operational efficiency, marking a milestone in the development of a self-sufficient technology ecosystem in China.
MBN Experts
Why Every Company Needs a Digital Reinvention
Successful legacy companies face threats from nimble startups and evolving digital customer demands. The solution, says Luis Hernandéz, Managing Director and Founder, Scale Radical, is to launch a parallel digital company, a separate venture with a startup mindset. This allows for rapid innovation, attracting new consumers, and testing models without disrupting core operations. Ultimately, building this agile alter ego is a strategic necessity for ensuring future relevance and resilience, he adds.








