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By Carla Mariana Gagliardi - Tue, 08/25/2026 - 05:00
As AI homogenizes content, brands must leverage human judgment, storytelling, and strategic narratives to build reputation, writes Carla Gagliardi.
https://mexicobusiness.news/tag/content-creation
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By Laura Coronado - Mon, 04/06/2026 - 08:00
Khaby Lame’s $975M deal with Rich Sparkle raises questions on the future of AI avatars, brand value, and the creator economy, writes Laura Coronado.
By Cristian Martinez Roldan - Mon, 03/16/2026 - 07:00
As AI-generated content challenges authenticity, human judgment and empathy become the ultimate professional advantages, writes Cristian Martínez.
By Aye Kalenok - Mon, 03/09/2026 - 08:30
AI anxiety and social media pressure create career indecision. Filtering external noise is key to professional fulfillment, writes Aye Kalenok.
By MBN Staff - Fri, 10/31/2025 - 18:06
Mondelez International is using generative AI to create marketing content.
By MBN Staff - Wed, 10/22/2025 - 09:45
SEDENA launches a tender to produce and promote Grupo Mundo Maya’s 2025 tourism campaigns across Mexico’s top destinations.
By MBN Staff - Tue, 09/09/2025 - 13:30
Samsung Mexico and Google launch a new campaign using Gemini AI in Galaxy AI to boost culture, tourism, and gastronomy.
By MBN Staff - Mon, 08/11/2025 - 14:15
Mexico and South America’s public TV are adopting AI, led by ATEI’s regional initiative.
By Diego Valverde - Fri, 06/13/2025 - 08:30
L'Oréal merges AI and biotech to redefine skincare through personalization, longevity science, and data-driven innovation.
By MBN Staff - Mon, 06/09/2025 - 15:00
Warner Bros. Discovery will split into two public companies, Streaming and Studios and Global Networks, to boost focus and agility by mid-2026.
By MBN Staff - Tue, 04/29/2025 - 12:25
Automation remains the leading use of AI in Mexican companies, with 90% of tech execs already applying at least one AI methodology, reports Select.











