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Why Money Is an Echo of Value, Not the Business Goal
By Javier García Iza - Thu, 11/20/2025 - 06:30
Follow the money, don't chase it: To achieve 'infinite marketing ROI,' focus on customer satisfaction and quality, writes Javier García Iza.
https://mexicobusiness.news/tag/customer-satisfaction
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High Precision Logistics Require Tech, Tailored Solutions
By Adriana Alarcón - Tue, 11/19/2024 - 10:10
High precision requires more than technology; it necessitates a deep understanding of each client, says The Optimal Partner’s Francisco Hornauer.
Millennials, Gen Z Transform Mexico's Auto Market J.D. Power
By Óscar Goytia - Mon, 11/18/2024 - 10:40
Mexico’s auto market evolves as Millennials and Gen Z reshape sales and aftersales strategies
Enhancing Efficiency: Amazon's  "Bureaucracy Mailbox"Initiative
By Anmol Motwani - Tue, 10/29/2024 - 09:59
Amazon launches the "Bureaucracy Mailbox" to enhance employee engagement, enabling workers to report inefficiencies and streamline operations.
Uber for Business Sees 30% Growth in Mexico in H1 2024
By MBN Staff - Mon, 09/02/2024 - 14:04
Uber for Business saw 30% growth in Mexico in 1H24, serving over 11,000 companies nationwide
Adaptability, Production Needed Thrive in Mexican Market
By Óscar Goytia - Wed, 08/28/2024 - 16:25
Consumer behavior has changed dramatically in recent years and brands need to adapt to those changes, says Mazda México’s Miguel Barbeyto.
Chinese Auto Brands Face Growing Customer Complaints in Mexico
By Óscar Goytia - Fri, 08/23/2024 - 11:59
Chinese automotive brands are facing rising customer complaints in Mexico, says PROFECO.
Latin America Leads in AI Adoption; Chatbots Boost 56% of Firms
By MBN Staff - Thu, 07/11/2024 - 13:12
Latin America leads in AI adoption with 56% of companies benefiting from chatbot integration, according to Infobip

Nokia, AT&T Promote Mexico’s Tech: AI, Cloud & Data Week
By Diego Valverde - Thu, 06/20/2024 - 10:00
Nokia looking to connect Mexico's data centers, AT&T shifts to Oracle Cloud infrastructure, while Meta halts EU AI data collection
46% of Mexican Firms Embrace AI for Online Reputation
By MBN Staff - Wed, 05/29/2024 - 13:18
46% of Mexican companies have adopted AI to boost their online reputation management, according to Capterra