Opportunities lie in breaking the seasonality cycle, which is why the final output in a sales plan should be scenario planning, writes Rafael Sanchez.
PR and Editorial Manager
Alliances are allowing previously marginalized users to have access to the benefits of buying online for the first time, writes Karen Herrera.
View from the Top
CEO and Co-Founder
Events like ‘Hot Sale’ can help companies attract new clients but businesses must be prepared to capitalize on them, says Raimundo Burguera.
Founder & Co-CEO
The pandemic forced people to adopt other options to live their daily life. E-commerce and fintech have been among the big winners.
The increase in online purchases due to the pandemic showed logistics is the main Achilles' heel for almost all businesses in the e-commerce…