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The CEO of 2022
By Carlos Herrero - Mon, 12/06/2021 - 09:19
2022 will be demanding. It may be a long year. The general leading the charge will be the difference-maker, writes Carlos Herrero.
https://mexicobusiness.news/tag/marketing-communication
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Maintaining Relevance in Digital Marketing
By Miriam Bello - Mon, 07/05/2021 - 11:47
Multiplica helps businesses navigate through digital media and engage clients through a deep understanding of marketing and global teams.
Communication and Marketing Strategy that Listens to Data
By Jan Hogewoning - Thu, 12/17/2020 - 09:53
Another Company is a strategic communications company which works with a variety of channels, including influencers, to position their clients
Empathetic Approach Creates Real Marketing Impact
By Miriam Bello - Tue, 11/24/2020 - 09:34
Beyond selling, marketing solutions should be based on generating content with an added value to both companies and patients, says Grupo SANED.
A Brand's Prestige is Built, Not Gifted or Purchased
By Carlos Herrero - Fri, 11/13/2020 - 13:59
The prestige of the brand is a marketing strategy that is built to communicate its value. It cannot be bought or given away.
The End of Business as Usual
By Jeroen Posma - Tue, 11/10/2020 - 15:51
Some companies will survive this crisis and others will die. We don’t like either option. We are determined to thrive at this time of change.
High-Quality Printing for Promotional Material
By Jan Hogewoning - Tue, 11/03/2020 - 13:26
Litoprocess offers a wide range of excellent printed products and tries to give a personalized service that really listens to the client’s wishes.
How to Do PR in a Changing Society
By Jan Hogewoning - Tue, 10/20/2020 - 11:33
Comunicación+Contenido, also known as Co+Co, is PR agency that aims to share captivating stories about companies and their services to gain audiences.
Warmth, Closeness Needed to Reach the Customer
By Andrea Villar - Wed, 09/30/2020 - 16:51
COVID-19 has forced companies to be more empathetic with clients, customers, collaborators and employees.
Co-Branding: Brand Association to Boost Profitability
By Alessa Flores - Mon, 09/28/2020 - 13:12
Collaboration between brands can strengthen companies and improve profitability. However, it can also have risks.