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Prysmian Unveils New Global Brand Image, CEO for Latin America
By MBN Staff - Thu, 02/29/2024 - 10:47
The unveiling of Prysmian's new global brand coincides with the appointment of a new CEO for Latin America: Raúl Gil Boronat.
https://mexicobusiness.news/tag/rebranding
More Oil & Gas
PEMEX to Open 200 New Gas Stations in 2024
By MBN Staff - Wed, 02/28/2024 - 09:41
PEMEX has already inaugurated 45 new sites this year and is awaiting regulatory approval for the opening of approximately 150 more outlets.
JLR Rebrands: Modern Luxury Through a Sustainable Lens
By Fernando Mares - Tue, 07/04/2023 - 10:41
Jaguar Land Rover, now JLR, outlines its new global strategy focused on the reimagination of modern luxury.
Going Beyond Rebranding: Europartners Experience
By Fernando Mares - Fri, 06/02/2023 - 16:01
José Morales talks about rebranding to xpd global, while maintaining the commitment to customers and speed-centered logistics services.
Decarbonization Drives Energy Transition Within Companies
By María José Goytia - Tue, 09/20/2022 - 09:14
Decarbonization strategies bring more than economic benefits to companies, says Sergio Buganza of Amara NZero.
New Brand, Same International Solar Mounting Quality
By María José Goytia - Tue, 08/16/2022 - 10:58
After rebranding, K2 Systems is strengthening its Mexican market share by offering high-quality solar mounting systems, says Ernesto Nájera.
Rebranding:  Global Experience, Local Presence
By Iñaqui De La Peña - Thu, 10/14/2021 - 15:09
There are a lot of reasons why a brand chooses to change its name. Iñaqui De La Peña outlines Borzo’s journey.
Rebranding for the New-Look Market
By - Wed, 01/18/2017 - 15:04
OXXO GAS is the fuel division of Femsa. It has a network of 307 gas stations all over Mexico